A Clearly Defined Vision Can Transform Your Business

12 Steps to Business Transformation – Step 1

Vision is a powerful picture of the future which creates an ideal and unique image of what your organization will become or achieve. It provides the reason for the organization’s existence. It defines the organization’s reason WHY and is the “North Star” that every action in the organization is guided by.

Defining the vision for your business is also step 1 in my new free Ebook “12 Steps to Business Transformation.”

This is arguably the most important step in any business. Without it, there is no apparent reason for the business to exist and nothing for the employees or staff to rally around.

12 Steps to Business Transformation

12 Steps to Business Transformation is founded on a simple business model and describes the 12 steps required to implement and execute on the model. The whole model is summarized in the Thinking Business Blueprint shown below.

Business Tools

Free Ebook – 12 Steps to Business Transformation

Thinking Business Blueprint:

Vision/Mission Tools:

Values:

Operations Engine

Goals, Objectives and Outcomes:

Do Your Employees Care About Your Customers?

What does customer service look like in your business? Do your employees care about your customers are they just “doing their job”?

It is critical for your business survival and growth that your employees truly care for your customers rather than treat them like just another generic transaction.  A customer service mindset must be purposefully built and nurtured in your organization rather than being left to chance.

I recently traveled to Houston for some business meetings. When I arrived at the airport and got my rental car it was pouring rain. By the time I got onto the Southwest freeway at 5:30 PM it resembled a large parking lot and not a freeway! After fighting the traffic for about an hour, I pulled off the freeway at Lakewood and had dinner at the Café Express.

After dinner, I jumped into my rental and drove to the hotel (Sugar Land Marriott) without incident. When I arrived and popped the trunk to get my luggage, there was nothing there! Someone had broken into my car at the restaurant and stolen my luggage! Fortunately, I had my computer with me in Café Express so it never got stolen but everything else did.