In 2002, Verne Harnish published his book “Mastering the Rockefeller Habits.” At the time, I was transitioning from “mega-project” management into business management and this book made a huge impact on how I run a business.
I never thought too much about it at the time but now as I reflect on how I have led organizations (businesses and not-for-profits), I constantly leverage all of the ten Rockefeller habits that Harnish outlines in his book.
I find it interesting that the organizations that “bought into” the “Rockefeller system” with me performed well over time even though we may have experienced some tough periods in the market. Conversely, the organizations that just could not get aligned around the system, were not able to experience the same levels of success.
So, what are these intriguing habits?
If your business does not issue a monthly newsletter, you are missing out on one of the easiest and most powerful ways to communicate to your employees!
A properly written newsletter can deliver timely and valuable information to employees in a consistent way that is hard to match with other types of media.
I have seen many examples of company newsletters over the years, from large oil companies to small engineering firms . . . from simple one pagers to monstrous 20+ pagers!
My favorite newsletter was one I received at a small employee owned organization. Although this one was not monthly, it did provide a great update on the company health, the money we were making, and where the business leaders thought we were headed.
What does a great newsletter look like and what are the benefits?
Customer first service mantras have been around so long that we are sick of hearing about them . . . until we personally go through a new dismal customer service experience and are reminded how important the customer experience really is!
The truth is that business leaders must not only build a customer centric culture in their organization but they must constantly maintain this culture. It only takes one bad experience to tarnish a company’s reputation which can take years to rebuild!
My Honda Experience
This week’s book summary is Principles by Ray Dalio.
Dalio, founder of Bridgewater Associates, the fifth most important private company in the United States (according to Forbes), does a stellar job in laying out his Personal History (for context), Life Principles, and Work Principles. I highly recommend this book to all business leaders. It is full of great business advice, leadership advice, personal advice, and practical application.
My takeaway from this book are the 16 Work Principles that Dalio describes in detail in the book (listed below for your reference):
This week’s book review is Be Amazing or Go Home by Shep Hyken.
Hyken does a stellar job of describing the epitome of customer focus! This book focuses on what “Amazing” looks like to a customer and the personal and corporate habits that each of us need to cultivate to attain the “Amazing” status.
My takeaway from this book is twofold. First, the seven habits of Amazing listed below: