Why You Need to Kill Your Company

Sometimes you have to destroy your business in order to save it.” James Surowiecki

What sort of insane person would suggest that you should kill your company? This seems like the most stupid idea ever but . . . I believe the concept of killing your company has a lot of merit.

Of course I am not talking about literally killing your business or organization. Rather, I am suggesting that you and your leadership team brainstorm to define all the ways you could kill your business or all of the events that could potentially happen that would kill your business. You then take these company killing ideas and events and, rather than implementing them, you build strategies to fortify your business against them.