Real Artists Don’t Starve

Timeless Strategies for Thriving in the New Creative Age

This week’s book summary is Real Artists Don’t Starve by Jeff Goins.


Contrary to popular belief, many of the famous artists of the past (like Michelangelo) were not “dirt poor” but were very wealthy thanks to their art endeavors! Goins dispels the myth of the starving artist and then masterfully explains twelve principles that are required to develop a successful enterprise as an artist. I have briefly summarized these principles below.

What are You and Your Business Becoming

“Becoming” is a state of continuous learning and redefinition. The moment you stop Becoming, you start an inevitable slide towards irrelevance.

Kevin Kelly defined the term “Becoming” as one of the most prevalent trends in the next 30 years that will make or break businesses as well as individuals. He defines “Becoming” as; “technology is taking us to protopia. More accurately, we have already arrived in protopia. Protopia is a state of becoming, rather than a destination. It is a process. In the protopian mode, things are better today than they were yesterday, although only a little better.”

How To Protect Yourself And Your Business From Evil People

In all my years in business and the thousands of people I have interacted with, I have only met a handful people who I would consider truly evil people. However, they were most definitely evil people who did everything in their power to leave a wake of destruction in their paths. I have not, to this day, understood why they would do the things they did other than the simple fact that they truly were evil.

In trying to come to grips with these people and determine how to handle them, I turned to Dr. Henry Cloud . . . my favorite psychologist. Although I have never met Dr. Cloud, I consider him a mentor and I have used his books and videos extensively over the years.